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Better Bicycles

Science and cyclists making better bikes for transport and leisure

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BriefBike

A better bike for city transport

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Urban freedom, made effortless

We believe the bicycle should be the most practical and appealing choice for almost every city journey — cleaner, calmer, and more connected than cars.

Our Project

Slip-on shoes convenience

A bike that’s always with you — it should fold as easily as an umbrella, roll like luggage, and carry what you need — ready for every journey.”

Disover BriefBike

Animated PNG showing BriefBike folding bike folding and unfolding

Patented: GB2605862 | European patent pending

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Our Team

We bring together engineers, entrepreneurs, and industry leaders with one mission: unlock the full potential of the bicycle for modern cities.

Dr Jody MuelanerCEO/Founder
A chartered mechanical engineer who’s led global transport decarbonization research, and ridden folding bikes for 20 years

Dennis Mapp(Fabricator)
Expert fabricator with broad experience of bicycles and motorbikes. Scrapheap Challenge winner

Simon Vincent(CMO)
Online marketing expert who's worked with brands including Audi, Mastercard, Lenovo, and Pfizer

Richard Grigsby(Steering Group)
Founder of UK’s largest folding bike retailer (AVC) and the UK’s most popular cycle-to-work provider (Cyclescheme)

Kevin Mayne(Steering Group)
CEO of Cycling Industries Europe – the voice of the cycling business, promoting the sector in Europe and worldwide.

Dr Michael J. Hürter(Steering Group)
20 years at board level in major European retail chains including Aldi-Süd and Lidl

Andy Birch(Steering Group)
Extensive experience sourcing automotive components and designing e-bike drive systems (MiRider)

Steve Gill(Steering Group / Manufacturing Partner)
MD of Lupton and Place, Europe’s largest diecaster, providing a route to economical high-volume manufacturing

Dr Ryan Watkins(Steering Group)
NASA Research engineer developing cutting-edge generative design for lightweighting

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