We believe the future of city transport is clean, healthy, and always with you. We’re creating an electric folding bike that’s as easy to take indoors as a roller-case. It will also have room for whatever you need to carry and it will be designed to flick open instantly, ready to ride, with a reassuring ‘clunk”.
This new folding electric bike will eliminate concerns over storage and theft, which we have found are major concerns for people who would like to cycle more. We now have a revolutionary design concept for e folding e-bike and funding from the UK Government to turn it into a game-changing product.
Dr Jody Muelaner
I have 20 years of machine design and advanced manufacturing experience including industrial machinery, domestic appliances, and laser instrumentation. Previously I was a bicycle mechanic. Folding bikes have been my primary transport for decades.
Dr Joseph Flynn
Principle Investigator, University of Bath
An expert in additive manufacturing and design optimization for advanced manufacturing.
Chief Executive of Cycling Industries Europe (CIE)
CIE is the voice of cycling business, promoting the sector in Europe and worldwide. I have over 20 years in cycling advocacy, previously working as Development Director at European Cyclists’ Federation. Before that I held senior positions in food companies including Cadbury Schweppes, Coca Cola and Kraft Foods. I am a lifelong cyclist.
Dr Michael J. Hürter
Executive Partner, Euro Delkredere
I have been a CEO for two decades with domestic and international experience in several retail operating businesses including marketing, logistics, and multichannel involving both start-up and growth organizations. I enjoy using my skills as a decisive and result-oriented leader with proven success in the implementation of modern structures and business processes.
Director of Iceni Cycles, co-founder of AVC and Cyclescheme
Iceni Cycles make electric-assist cargo trikes in the UK. AVC is one of the UK’s largest folding bike retailers. Cyclescheme is the UK’s most popular cycle to work benefit, for which we won the Fast Track 100 in 2009. I’m still keen on cycling and have raced lots in the past.
Crowdfunding expert, The Funding Crowd
I support businesses in raising funds via equity and rewards crowdfunding on sites such as Kickstarter, Indiegogo, Crowdcube and Seedrs. I supported 50+ crowdfunding campaigns and in 2020 alone, raising over $2 million for startups. I also conduct research on Alternative Finance at Cambridge Judge Business School with the Cambridge Centre of Alternative Finance.
Growth Hub, West of England Combined Authority
I’m an award-winning ‘Enterprise Executive’ who has helped to grow business ranging from a large education group to start-ups. I’ve worked on the award-winning ‘GetSet’ and Outset entrepreneurship programs, and facilitated for one of the UK’s biggest start-up competitions ‘The Pitch’. I embrace digital marketing tools including email Marketing (EM), Search Engine Optimization (SEO) and social media marketing (SMM). I specialize in understanding clients’ markets, products and channels, segmentation in the most complex value chains, sales cycles, and competitive contexts; getting to the heart of each branding and communications challenge.
Product Development and Procurement, MiRider
I’ve had a long diverse career in engineering and procurement at a high level across the world. My ‘geeky’ brain and tenacity to source products perfectly marries with my passion for bicycles and e-powered mobility. From successful downhill mountain bike racing to a more recent hobby in converting road bikes to E-bikes, he is relishing his role.